SIC MAUI UK

Bound by Water

While the SIC pedigree is deeply rooted in racing, downwind paddling and surf, we realize that people paddle for infinitely more reasons. Paddling is for just about everyone. We all started as beginners on the ocean, a lake or a river. For most of us, we were introduced to the sport through a friend who had found their passion.

Yes, at SIC we do like going fast. However, we also love sharing this transformative activity with others. Through SUP you will not only become a better paddler, you will be joining a paddle community.

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Latest News

SIC Maui – Bound by Water

SIC Maui – Bound by Water

SIC started off focusing on building the ultimate open water race boards. This focus lead them to dominate this space with racers from other brands frequently choosing to use custom SIC boards. As time has passed and SUP has continued to evolve so has SIC as a brand....

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Voices of SUP – Seychelle Webster

Voices of SUP – Seychelle Webster

Travel with a Paddle and SUPBoarder have teamed up to create a video series called Voices of SUP in which they talk to key figures in the SUP industry. They talk with current women's world champion and SIC Pro Seychelle Webster. Give it a watch to learn about...

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SUP Connect Review the 2020 SIC RS

SUP Connect Review the 2020 SIC RS

The team at SUP Connect have had the 14ft RS 2020 on test and recently published their review. If you want the board that will get everyone else jealous and will get you giggly to hit the water and paddle, look no further. This is it. To put it in context, I pulled...

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SUP Connect Review the SIC Air-Glide RS 12’6

SUP Connect Review the SIC Air-Glide RS 12’6

The team at SUP Connect have been testing out the SIC Air-Glide RS 12'6 and have published their findings! This is the inflatable version of our flagship allwater race board the RS aka the Rocket Ship. This is what they had to say: SIC Maui runs with the slogan ‘Best...

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